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Car Rental Social Marketing: How Often Should You Post?

When it comes to car rental social marketing, the use of social media is key (duh). However, too much social activity can be just as detrimental as not using it enough.     Here is a guideline of the major outlets and how frequently you should be posting on them. Facebook: For operations, posting every

I’m Going Over the Edge!

On September 19th, I will be participating in Over the Edge 2015. Over the Edge is a fundraising event for the Girl Scouts of Northern New Jersey. The fundraising efforts culminate with other women leaders, and myself, rappelling down the ten story One Garret Mountain Plaza in Woodland Park! The goal for this fundraiser, which

Bluebird Gives Back To Autism Speaks

This month, Bluebird Auto Rental Systems is making an effort to support the research efforts to cure Autism with a financial contribution. Many of us have family or, know someone afflicted with Autism. Statistics identify around 1 in 68 American children as on the autism spectrum – a ten-fold increase in just 40 years. Careful

5 Summer Online Marketing Tips for Car Rental

With summer approaching, now is the time to align your car rental operation’s web strategy for the season.   Here are 5 tips to get your car rental operation’s social media strategy ready for the summer!   1. Shoot some video! Not only does summer provide for some great scenery, but video has become key in social media

Join us at the 2015 Bluebird Users Conference!

Join us in Jersey for our Bi-Annual Users Conference! We begin the session on Thursday with introductions and an overview of what we’ve been up to since the last conference. After a delicious Lunch Buffet, you will hear from our employees, customers, and vendors on the new technology tools they have been implementing over the last two years. You

Bluebird Auto Rental Systems is Hiring!

Bluebird Auto Rental Systems is Hiring! Experienced Progress OpenEdge11 programmer needed immediately for full time position located onsite in Indianapolis IN. Must be conversant with all aspects of the Progress OpenEdge 11 4GL language, and have experience working with Web Services and XML. Qualified candidates should apply to Phil Jones, Vice President, Bluebird Auto Rental

Car Rental Operators: Time to get Mobile-Friendly

Starting April 21st, 2015, Google’s changes in its algorithm will start rewarding websites deemed “mobile-friendly” in mobile web searches. Likewise, Google will be penalizing websites that are not responsive in mobile searches. That means possibly not appearing on the first page, and as we know – if you’re not on the first page, you might as well not

Car Rental Show 2015: Come See Bluebird Auto Rental Systems

2015 is underway, and that means another edition of Auto Rental News’ Car Rental Show. This year’s edition will be hosted at Bally’s Las Vegas, it begins on April 12th and lasts through the 14th.  The 2015 edition of the Car Rental Edition celebrates 20 years, and Bluebird Auto Rental Systems is proud to be hosting

Car Rental Operations: 5 Reasons to Go Paperless

Going paperless is not as bold as it once was, still some businesses have yet to make the transition. If your operations falls in that category, here are 5 reasons to consider going paperless! 1. Everything is easier to find! No more digging through file cabinets when you go paperless. Everything you need will be