A web presence is an absolute must in today’s technological society. Everyone searches for products or services they need online. How is your web presence looking these days? Is your website looking dated? Or worse yet, do you not yet have a website? In any case, Bluebird may have your answer. Our newest product, Erez5 is
How is your online reputation? It’s great when you look at your blog or Yelp and see great comments and reviews. If that’s all you have, then your reputation is sparkling. However, if you have comments that are negative, you need to address them. That kind of chatter on your site can kill your reputation
Horror stories of large companies who have suffered through data breaches have become more commonplace than anyone wants to believe. These breaches happen when hackers illegally obtain credit card information from large amounts of users. It’s a public relations nightmare for the merchants, and a huge headache for the victims of the breach. Chip and
Bluebird is pleased to announce our new “app” for Android and iOS tablets: RentWorks Express! Available from Google Play and the Apple AppStore, RentWorks Express has been developed in the Telerik Kendo UI platform. Telerik, now a Progress Software company, is an award-winning development environment. For dealership service departments, this app will quickly open a
Five Bad Social Media Habits Car rental and social media unfortunately do go well together. Here are he main bad habits of car rental’s social media presence. In the next edition, we will discuss how to solve them! 1. Spamming Social Feeds with Repetitive Messages One sure way to get people to avoid
BrightLot announces that Bluebird Auto Rental Systems, a leading provider of cost-effective software to vehicle rental companies and dealership loaner fleets, has completed integration with their JumpDrive product, the latest technology in vehicle monitoring for your assets. The integrated solution was successfully deployed at a luxury car dealership in the Boston area. JumpDrive uses an
Dealertrack customers who use Bluebird's software NetRent/LoanerTrack for their service loaner fleets and rental departments will benefit from increased efficiencies having the two systems fully integrated.
We have stressed the need of having a strong online presence when it comes to customer service for years now. However, a recent event involving a rental car, and a plethora of spiders, demonstrates exactly how important it is to have someone behind the keyboard for your operation. What went down? Chris Tarantino rented a vehicle
With the popularity of Snapchat rising, it’s time for car rental marketers to take notice! What is Snapchat? Snapchat is a mobile image messaging service that allows users to send pictures and videos to one another. The message exists for a short period of time then disappears. It has grown from humble beginnings to a service
Marketing is an ever-evolving buzzword that we hear all the time. However, the focus of marketing is often lost in the conversation. Car rental operations (of course, not all of them) are notorious for losing focus on what matters… customers! Time to face facts! Those facts? That traditional means of advertising are not guaranteed